THE CYCLING BUZZ
Design
Development
Year: 2023
Client - Axel Vance
Overview
The client approached Motiongrid with a clear problem: their online presence didn’t reflect the energy and innovation of their brand. They needed a fast, responsive website and web app that allowed users to explore, customize, and purchase bikes effortlessly.
Understanding the Vision
We kicked off the project by understanding the cycling community’s buying behavior. Through collaborative workshops with the client, competitive analysis, and user research, we gathered insights to create a digital experience that not only feels premium but also encourages exploration and conversion.
Our Solution
We focused on user experience, speed, and visual appeal. The Motiongrid team designed and built:
🔍 A clean, responsive eCommerce website with product filters, detailed views, and secure checkout.
📱 A web app with a smoother interface for browsing, wishlist, and real-time inventory updates.
🔧 A backend system for inventory, order management, and customer support.
🚀 Performance optimization and mobile-first design.
Services Delivered
UX Research & Wireframing
UI Design
Web Development (React + CMS Integration)
PWA (Progressive Web App)
Ongoing Support & Maintenance
Impact
💡 Bounce rate dropped by 35%
🛒 Cart conversion increased by 22%
📈 3x growth in monthly traffic within 2 months of launch
THE CYCLING BUZZ
Design
Development
Year: 2023
Client - Axel Vance
Overview
The client approached Motiongrid with a clear problem: their online presence didn’t reflect the energy and innovation of their brand. They needed a fast, responsive website and web app that allowed users to explore, customize, and purchase bikes effortlessly.
Understanding the Vision
We kicked off the project by understanding the cycling community’s buying behavior. Through collaborative workshops with the client, competitive analysis, and user research, we gathered insights to create a digital experience that not only feels premium but also encourages exploration and conversion.
Our Solution
We focused on user experience, speed, and visual appeal. The Motiongrid team designed and built:
🔍 A clean, responsive eCommerce website with product filters, detailed views, and secure checkout.
📱 A web app with a smoother interface for browsing, wishlist, and real-time inventory updates.
🔧 A backend system for inventory, order management, and customer support.
🚀 Performance optimization and mobile-first design.
Services Delivered
UX Research & Wireframing
UI Design
Web Development (React + CMS Integration)
PWA (Progressive Web App)
Ongoing Support & Maintenance
Our Solution
We focused on user experience, speed, and visual appeal. The Motiongrid team designed and built:
🔍 A clean, responsive eCommerce website with product filters, detailed views, and secure checkout.
📱 A web app with a smoother interface for browsing, wishlist, and real-time inventory updates.
🔧 A backend system for inventory, order management, and customer support.
🚀 Performance optimization and mobile-first design.
Services Delivered
UX Research & Wireframing
UI Design
Web Development (React + CMS Integration)
PWA (Progressive Web App)
Ongoing Support & Maintenance
Impact
💡 Bounce rate dropped by 35%
🛒 Cart conversion increased by 22%
📈 3x growth in monthly traffic within 2 months of launch
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